- 2020.04.02
- ON MEDIA
Pharmaceutical Economics Series Part 2 “Jump Before You’re Cooked”—Is D2C a non-issue for Pharmaceuticals?
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Pharmaceutical Economics Series Part 2 “Jump Before You’re Cooked”—Is D2C a non-issue for Pharmaceuticals?
In Part 2 of the “Pharmaceutical Economics” publication “Jump Before You’re Cooked”, we explore the keyword “D2C (Direct to Consumer) Increase”, reviewing examples of the EC/D2C overseas as well as explain what it may mean for the domestic pharmaceutical industry.
Author: Shuhei Yamada (Manager)